Build Better by BFG

How to Nail Product Positioning 🎯

Even great products can fail with bad positioning. On the other hand, they can start growing like weeds when positioned correctly. I'll show you a framework that helped me...

#product#positioning#framework#web3#web2#saas

Why you won’t survive without understanding the adoption curve!

Crossing the ChasmCrossing the Chasm is hard work, and it can happen invisibly, or it may never happen. But even after the chasm, your work is really...

#distribution#web3#team#business

You Only Need To Figure Out Two Things: "Innovation & Distribution"

Ride both sides. Why Only Two Things Matter? I talk a lot about the distribution part of the startup/business highway, because that's the part which is ...

#distribution#marketing#innovation

Coaching Founders Was Supposed To Be Easy And Fun

Coaching can be fun but it's harder than it looksWell, I thought coaching founders would be fun and easy. After over a decade of mentoring and some c...

#team#general#self-improvement

5 Ways You Can Win Over Your Competition

From what I've seen over the past 4-5 years being in crypto, web3 projects have five ways to win over competition, and that puts them into a much bet...

#web3#distribution#innovation#competition

How Mentoring & Coaching Founders Got Me Back To Writing

When you do exciting things, you have many things to talk about every day, yet most people and teams don't take time to reflect and build knowledge base for the future...

#team#distribution#innovation

Don't Be Afraid Of Non-Engineering Hires

In my experience, a startup of any type with a team full of engineers and (hopefully) designers only needs to hire for two roles.

#web3#hiring#team#marketing

MARS IS BEHIND MY WINDOW

This is the second chance in 2024 to own your share of history from my weekly colorful ASTRO inspired art pieces — the resolution is 16MP (4096x4096)...

#nft#mint

Podcasting Is Decentralized Wedge Every Project Can Use

I don't know so few lean into podcasting. Podcasting RSS feed is actually one of the most decentralized mediums with an effectively transferable audience.

#podcast#marketing#web3

Don't Use Agencies - Build Your Own Muscles

The best startups and companies do everything around distribution and innovation themselves. That's how they learn about the market and their target customers. That's how they build that sixth sense for good or bad adjacencies, good and bad features, partners, distribution channels, etc. You can't f

#distribution#marketing#innovation

BIG RED MOON

I have teased my intention to create a weekly for quite some time. I do create art almost all the time, but I wanted to get a sense of the style that...

#nft#mint

3 Top Web3 Marketing Strategies

If you have spent some time in the crypto space, you might have seen it - there are only two ways to win crowds' attention - shameless hype and promi...

#web3#marketing#distribution#community

Buying Time in NFT Space

Acquire, then rebuild better. Surprisingly, I have had this conversation many times in the past several months that I felt compelled to summarize my thoughts - why it's sometimes good idea to buy ...

#blockchain#web3#nft

What's happening here?

Things Start Happening HereI know, I know, it has been a while since I wrote the first Hello World and then nothing! I started thinking about regular...

#update

Hello Web3 World

Every online beginning deserves proper Hello World post for the history records :grinning: BFG

#general

Hire When It's Almost Too Late

Early-stage hiring should always feel like almost-late!! One thing that often happens in "hot" start-ups is premature hiring. It's a shameful waste of...

#web3#team#general